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Being a customer-centric business and improving the customer experience is now more important than ever.
So, does this mean your marketing strategy constantly needs to change to keep pace?
And if so, how does your business adapt?
Discussing this with James Whitelock is Darshan Mehta, founder of iResearch.com. Darshan talks James through the importance of insights for creating a customer-centric business.
Listen to Dashan’s episode here.
Support for this podcast comes from Staffing Future, and Liquid Palladium.
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Watch the interview:
